Privacy Policy.

Effective Date: May 11, 2026

Texas Hill Country Medicare ("we," "us," "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains what information we collect, how we use it, and the choices you have. It applies to information collected through our website (texashillcountrymedicare.com) and during consultations with Mark Steinberg, our licensed independent insurance agent.

1. Information We Collect

We collect the following categories of personal information:

• Contact information — name, phone number, email address, mailing address, ZIP code
• Demographic information — date of birth, gender (only when needed to quote Medicare plans)
• Medicare-relevant information — current Medicare status, prescriptions, doctors, healthcare preferences (only shared voluntarily during consultation)
• Website usage data — pages visited, time spent, browser type, IP address, referring source (collected automatically via Google Analytics and Ahrefs Analytics)
• Call tracking data — phone numbers that call our tracking lines, call duration, time of call (collected via CallRail for marketing attribution)

We do not knowingly collect information from children under 18. Our services are intended for Medicare beneficiaries and pre-Medicare adults.

2. How We Use Your Information

We use your information solely for the following purposes:

• To respond to consultation requests and provide Medicare insurance guidance
• To compare Medicare plans, life insurance, annuities, and supplemental products on your behalf
• To submit enrollment applications when you authorize us to do so
• To follow up on plan reviews, renewal periods, and annual enrollment opportunities
• To respond to questions, claims issues, and service requests
• To measure website performance and improve our content

3. What We Do Not Do With Your Information

Specifically, we do not:

• Sell your contact information to other agents or insurance companies
• Add you to spam call lists, robocall lists, or unsolicited mail lists
• Share your health information beyond what you authorize for enrollment purposes
• Use your information for any purpose other than serving you as a client or prospective client

4. Required Disclosures to Carriers and Regulators

When you authorize Mark Steinberg to enroll you in a plan, we must share specific information with the relevant insurance carrier and (for Medicare products) with the Centers for Medicare & Medicaid Services (CMS). This sharing is limited to what is required to complete the enrollment. Information shared with carriers is governed by their own privacy policies.

We may also be required to disclose information in response to lawful requests from state insurance regulators, the Texas Department of Insurance, CMS audits, or court orders.

5. Cookies and Tracking

Our website uses cookies and tracking technologies for the following purposes:

• Google Analytics 4 — to understand how visitors use the site (pages viewed, time spent, traffic sources). Data is aggregated and anonymized where possible.
• Ahrefs Analytics — for SEO performance measurement
• CallRail — to attribute phone calls to marketing sources. Phone numbers displayed on the site may be tracking numbers that forward to our main line.
• Calendly — for scheduling consultations (Calendly has its own privacy policy)

You can disable cookies through your browser settings. Disabling cookies may affect the functionality of scheduling tools and form submissions.

6. Your Rights and Choices

You have the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your information, subject to legal recordkeeping requirements (insurance regulators require us to retain client records for several years)
• Opt out of communications — call us, email us, or reply to any communication asking to be removed
• Receive a copy of any personal information collected from you

To exercise any of these rights, contact us at msteinberg43@gmail.com or call (210) 573-1319.

7. Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information. This includes:

• Secure web forms with encryption (HTTPS) for all data submissions
• Limited access to client records — only Mark Steinberg and authorized staff have access
• Secure storage of physical and digital client files
• Standard insurance industry data handling practices for PHI (Protected Health Information) where applicable

No system is perfectly secure. While we take reasonable steps to protect your information, we cannot guarantee absolute security against unauthorized access.

8. Communications

By submitting a contact form, scheduling a call, or otherwise initiating contact with us, you consent to be contacted by Mark Steinberg regarding Medicare and insurance products. We will not contact you for purposes unrelated to your inquiry without your explicit consent.

You may opt out of any non-essential communications at any time by replying "STOP" to text messages, clicking "unsubscribe" in emails, or calling to ask to be removed from our list.

9. Third-Party Links

Our website may link to third-party sites (Medicare.gov, NIPR, carrier sites, etc.). We are not responsible for the privacy practices of those sites. Review their privacy policies before submitting information.

10. Compliance With Medicare and CMS Rules

Mark Steinberg is a licensed insurance agent and complies with all Centers for Medicare & Medicaid Services (CMS) marketing and privacy guidelines, including the Medicare Communications and Marketing Guidelines (MCMG). This means:

• We do not solicit Medicare beneficiaries via cold calling, door-to-door visits, or unsolicited approaches in healthcare settings
• We obtain a Scope of Appointment before discussing specific Medicare Advantage or Part D plans
• We do not pay for Medicare leads in ways prohibited by CMS
• We do not provide referral compensation in violation of CMS nominal-gift limits

11. Updates to This Policy

We may update this Privacy Policy from time to time. The "Effective Date" at the top will be revised when changes are made. Material changes will be communicated to active clients via email or mail.

12. Contact Us

If you have questions about this Privacy Policy or our data practices, contact us:

• Phone: (210) 573-1319
• Email: msteinberg43@gmail.com
• Mail: Mark Steinberg, 17803 La Cantera Terrace, San Antonio, TX 78256